Wednesday, March 5, 2008

Nestle - Promotion - The Incredibles Movie

Nestle UK has teamed up with Disney to help promote The Incredibles movie. On the back of Nestle candy bars (kit kat, toffee crisp, smarties and others) are promotional codes offering the buyer a chance to win thousands of prizes given away by Nestle and a chance to visit the movie studio that created The Incredibles.

1 comment:

L Wilder said...

Children and adults will go see the movie and purchase the candy in hopes of winning a prize. Win win situation for the movie and Nestle. The movie company teams up with a familiar brand name to help promote the movie and Nestle will see its sales of candy and name recognition again go up.